ABSTRACT

Dwiki Rahman Khan, 2023 : Semiotic Viwes of Patriarchy in The
Hobbit Movie By Peter Jackson
Supervisor I : Dr. Diana Rozelin, M.Hum
Supervisor II : Putri Ayu Lestari.M.Hum

This research aims to determine the elements of Patriarchism in the semiotic
views found in the film The Hobbit written by Peter Jackson. Therefore, this
research applies theories from Barthes (1968) and Leech and Onwuegbuzie (2008)
regarding Semiotics and theories from Walby (1990) and Maine (1888) regarding
Patriarchy as well as theories from Sanders (1860) and Peirce (1903) regarding
Symbols , to make it easier for researchers to answer these problems. For research
methods, this research uses the Qualitative Descriptive Research Method. For
research data, researchers used the film The Hobbit written by Peter Jackson and
other sources that were appropriate to the problem formulation. Research Results,
(1) Researchers found the symbolism of Patriarchy from a semiotic perspective
(2) found Patriarchy in non-verbal communication (3) found Patriarchy in verbal
communication, Based on a basic analysis of Patriarchy, concrete evidence
regarding patriarchy is realized and discussions of patriarchy are unique research
because patriarchy is still alive in this modern era.

Keywords: Semiotics, Patriarchy, Verbal Communication, Non Verbal
Communication